Beauty and Wellness have always been at the forefront, due to their importance and need in everyday life. They not only help us look and feel better but also enrich our lives with pampering, serenity, and much more, making it a fulfilling experience.
Spas are a wonderful place for rejuvenation and finding that right atmosphere to relax and find those peaceful moments amidst the tussles and stress of everyday life. Everyone deserves and longs to be catered to, looked after, and spas are just the right place offering a lot of services to find the lost rhythm of life.
There are many spas to choose from, but only a few offers extensive treatments and options, making them one of the best franchises to open in 2021.
In conversation with the President & CEO of MassageLuXe, Mark Otter. Let’s hear more about the company, services, and the President’s professional journey.
1. Tell us about your company?
MassageLuXe is a nationwide spa franchise with 70 locations that offer high-quality massages, facials, and waxing services. Licensed massage therapists and estheticians help clients find relief for chronic pain and skin conditions in a relaxing environment. MassageLuXe promotes health and wellness for the body and mind through massage and skin health treatments.
MassageLuXe believes in the strength and power of massage therapy and treating your skin properly. Massage therapy can relieve stress and anxiety, which improves your mental health and wellbeing. Additionally, therapeutic massage provides pain management and relief for people suffering from numerous ailments and chronic conditions.
Therapeutic massage and skin health treatments aren’t just a luxury — they are methods of self-care that lead to better health, pain management, and overall improvements to your wellbeing.
We are on a path of explosive growth and aim to have 250 locations open in the next 5 years. MassageLuXe is a fantastic investment opportunity and I want to help as many prospective MassageLuXe owners as possible reach their dreams through franchising with us. The more MassageLuXe locations we have, the more people we can help in reaching their health and wellness goals. With more locations, our message of the physical and mental health benefits of skincare and massage gets louder.
2. What are the products or services the company focuses on? How are your services different from those in the market?
MassageLuXe Spas offer various massage services: Swedish massage, deep tissue massage, prenatal massage, and several specialty massages. Our therapeutic massage services will help you relax while offering relief from sore muscles and chronic pain. Our skin health treatments and facials are perfect for anyone who cares about the health of their skin. MassageLuXe believes in the strength and power of massage therapy and treating your skin properly.
These services can relieve stress and anxiety, which improves your mental health and wellbeing. Additionally, therapeutic massage provides pain management and relief for people suffering from numerous ailments and chronic conditions. We make self-care easy. Our wide variety of membership options offer relaxation and health benefits, no matter what your needs are. Our experience and product partnerships ensure you receive the best service each time you visit us.
3. Please tell us about your team.
Our individually owned and operated MassageLuXe franchises choose friendly and professional staff who are selected based on technical expertise and character. They are trained to put clients at ease from the moment they walk into the door. Their client’s health is a top priority.
Franchise locations are backed by an in-house team with extensive experience in all facets of business operations and assist franchisees in the operation of their business. MassageLuXe franchisees can expect to receive support at every level from site selection and grand openings to ongoing training, marketing, coaching, and more.
4. Please brief us about your professional experience
I am the Chief Growth Officer at MassageLuXe. As Chief Growth Officer, I am responsible for consumer marketing and franchise growth. I am a Certified Franchise Executive with the International Franchise Association and have been named as one of the Top 100 influential Women in Franchising by Business Woman Magazine.
Before MassageLuXe, I was with Self Esteem Brands working on franchise and consumer marketing for over 5,000 global locations. I have also held roles in the NFL with the Minnesota Vikings and as an adjunct professor of marketing at the University of Wisconsin River Falls.
5. What are the key achievements of your business journey?
My proudest moments come from when the franchisees that I support are winning and seeing success. There’s nothing better than helping someone achieve their dreams of business ownership.
6. Any client experience you would like to highlight?
MassageLuXe understands that in the hustle and bustle of your everyday life, it can be difficult to make the time for yourself, but you deserve to feel good and to live your healthiest life. As a society we have never been more concerned with health and wellness and preventative and complementary care through massage and facial services should be prioritized in your routine.