On Sunday, the Firehouse Subs restaurant at 1600 West Ridge Road in Greece, New York, hosted a special event to mark International Firefighters’ Day. The celebration, known as the “Touch-the-Truck” event, welcomed families for an engaging and educational afternoon. Attendees had the opportunity to get up close with a real fire truck, meet local first responders, and learn more about fire safety.
The event ran from 11 a.m. to 1 p.m. at the Greece location, drawing in local families and supporters of the fire service. Although Firehouse Subs also operates a restaurant in West Henrietta, only the Greece location participated in this year’s festivities. Designed to promote awareness and appreciation for first responders, Touch-the-Truck offered children and adults alike a rare opportunity to explore emergency vehicles and interact with those who serve their community.
Restaurant’s Mission Deeply Rooted in Firefighting Heritage
Founded by former firefighters, Firehouse Subs has built a brand centered on supporting emergency service personnel. The company’s dedication to public safety extends beyond the kitchen. A portion of the proceeds from every meal served contributes to the Firehouse Subs Public Safety Foundation, an organization that helps provide life-saving equipment and resources to first responders nationwide.
To date, the foundation has awarded over $96 million in grants to public safety agencies. The restaurant also invites patrons to participate in its mission through everyday actions. Customers can make a difference by purchasing recycled pickle buckets for $3, rounding up their total at checkout, or donating loose change. These seemingly small contributions help fund critical resources for local fire departments, police forces, and emergency medical teams.
Thousands Raised for Local Fire District
Sunday’s celebration wasn’t just a public relations success—it also delivered a meaningful financial impact. The Spencerport Fire District received a generous contribution of nearly $44,000 to help fund much-needed safety equipment. This donation, made possible through the event’s proceeds and ongoing customer support, underscores Firehouse Subs’ commitment to enhancing the operational readiness of first responders in the communities they serve.
As families explored the fire truck and mingled with firefighters, they were also taking part in a larger mission—helping ensure local emergency personnel have the tools they need to do their jobs safely and effectively. Events like Touch-the-Truck highlight the importance of community engagement, corporate responsibility, and the enduring respect for those who risk their lives every day.
Visit The Enterprise World For The Most Recent Information.
