The market shows a growing demand for products that come from organic and sustainable farming. For an entrepreneur looking to invest in the farming business, ecologically responsible models are feasible and show a good return on investment rate. Farming is making a comeback not only in alternative veggie and fruit farms but also in poultry. Moreover, the agricultural industry is observing a growing demand for poultry products.
About the reviewer
Cynthia Turner, an expert business plan developer at OGS Capital, has over a decade of experience in strategic business plans for small-to-medium-sized businesses that cooperate with the local communities and operate in agriculture and farming.
Developing a business plan
Consulting with a professional business plan creator can clear up some uncertainties concerning strategy development, management and attracting funds or approaching investors. Trends for products with higher nutritional value and the general tendency for society to turn to a healthier diet increase demand for the poultry business.
Topics to address when starting a poultry farm
Some aspects an entrepreneur should consider when writing a business plan of poultry farming are:
1) what kind of business you want to start;
2) What expertise and prior experience do you have with running a farm;
3) Benefits of poultry products;
4) How advancement in technology will affect operations and running the farm, for instance the use of automated feeders, climate control and housing systems, etc.;
5) Impact of a new poultry farm on the local community.
Sales strategy for a poultry farm
To gain an idea how to structure a business plan, a quick scan of the resources available online should give you a few relevant business plan samples. Whom the business is selling to also impacts business strategies. A sales strategy for a poultry farm can be a simple B2B sales strategy, where the produce is sold directly to supermarkets, restaurants, cafes or other catering businesses, or food processing companies.
Alternatively, if a sales strategy for a poultry farm wants to sell directly to the end user, it can use a B2C business model. When selling directly to the target customer online, a startup should research delivery options. As not all delivery companies offer services for distribution and delivery of food.
A mixed model of distributing and sales for both other businesses and customers is also possible.
Conclusion:
In response to trends in health awareness and a growing demand for goods from organic farms, many startups are looking to enter this industry. In 2024, starting an organic poultry farm will be a viable business model for someone looking to invest in farming. Consulting with a business consulting firm will help avoid legal trouble, give an assessment of the potential of the existing market, help plan costs and manage development strategies.
