“Great leaders lead by example, inspiring others to follow their lead.”
This philosophy defines Ramesh Jain (Chairman, GM Modular), Jayanth Jain, (the CEO & MD, GM Modular), and Kumarpal Banda (Director, GM Modular) whose approach to leadership is rooted in dedication, hard work, and sincerity. Their belief is simple: when a leader embodies these values, the team naturally follows. At GM Modular, this trio has developed a culture that focuses on innovation and creativity, pushing the boundaries to set the company apart in a competitive market.
For this trio, branding and marketing are more than just business tools—they consider them the heartbeat of GM Modular’s identity. These aspects play a crucial role in how the company engages with its audience, allowing it to expand its reach and strengthen its presence. GM Modular has experienced growth under their guidance, maintaining its authenticity and values while adapting to changes in the industry.
Revolutionizing Everyday Living
GM Modular was established in 2002 with a mission to revolutionize the design and manufacturing of electrical switches in India. Driven by a vision to improve people’s lives with innovative and creative products, GM Modular has always aimed to make everyday living easier and more stylish through the latest technology. From its inception, the company has focused on producing high-quality products using eco-friendly materials, reflecting its commitment to environmental protection.
Over the years, GM Modular has become the largest switch producer in India, known for introducing advanced solutions such as new-generation switches, home automation, and LED lighting. The company has maintained a strong presence AT over 30,000 retail stores across India and 22 exclusive showrooms in major cities. Company has also expanded internationally into markets such as the UAE, Africa, Europe and beyond.
From Challenges to Innovations
Initially, when GM entered the market, it was flooded with big companies offering basic white old-school switches with no innovation, GM challenged the trends of the market by introducing colorful switch plates and modular switches. Through each product launch, GM Modular has acquired valuable insights into the preferences of its customers. However, these obstacles motivated GM Modular to enhance its operational processes.
Presently, GM Modular is equipped with a dedicated R&D team, skilled product designers, and an advanced manufacturing facility. The company collaborates closely with architects, interior designers, and distributors to align with market requirements and surpass expectations. This continuous development drives GM Modular to innovate and create a beneficial influence.
A Legacy of Excellence
Since its inception, GM Modular has received several awards that reflect the team’s hard work and dedication, few of the recent awards won by GM:
- Red Dot Design Award for Design & Innovation
- Most Iconic Brand of the Year 2022
- Red Dot Design Award for Design Concept 2023-24
- Red Dot Design Award for Product Concept 2024
- Red Dot Design Award for Design Concept 2024
- Brand of the Year Award 2024-25
These awards underscore the company’s commitment to business excellence, customer satisfaction, and innovation, as well as its efforts to make a positive societal impact. GM Modular appreciates the support and trust of its customers and community, which drive the company to continue striving for excellence.
Revolutionizing Home Electricals
GM Modular offers a wide range of products and services, including modern switches, home automation solutions, Bluetooth music players, LED lighting, fans, and more. As a leading switch producer in India, GM Modular is known for introducing innovative products to the market. This success is attributed to its dedicated research and development team and skilled product designers. With a state-of-the-art manufacturing facility spanning 10,00,000 square feet and top-quality machinery, Company ensures the delivery of high-quality products. Its comprehensive range of solutions caters to all home electrical needs, setting GM Modular apart from its competitors.
A Culture of Care
At GM Modular, employees are treated as an integral part of the organization, much like family members. The company prioritizes open communication, actively listening to staff needs through monthly feedback sessions, both online and offline, to continually improve the work environment. GM Modular’s policies are designed to support employees and their families, covering medical bills and offering comprehensive insurance plans. Additionally, the well-defined job structure promotes a balanced workload, ensuring employees enjoy a healthy work-life balance. By focusing on mental and physical well-being, Company creates a supportive and nurturing workplace where every employee feels valued and cared for.
Turning Fresh Ideas into Reality
GM Modular understands that change is essential in today’s fast-moving market. To keep up with these shifts, the company actively engages with young people and listens to their innovative ideas. These young voices are crucial because they represent the future of creativity and innovation. Company is dedicated to turning these fresh ideas into reality, working to quickly transform them into tangible products and solutions that can benefit everyone. By supporting and nurturing these new perspectives, the company strives to make tomorrow’s possibilities come to life.
Looking forward, GM Modular is planning to expand its product range. Recently, it has also introduced home appliances such as irons and geysers to provide more convenience to customers. In addition, the launch of the G+ series of music and mobile accessories demonstrates the company’s commitment to staying updated with technology trends. The company aims to continue expanding and innovating, offering a wider range of home electricals and appliances to meet the changing needs of its customers.
The Power of Planning
“While plans may not always go as expected, having a plan can help maintain control in most situations.”
The trio advises young business leaders aspiring to achieve great success in their careers to focus on proper planning. They recommend starting with small, achievable goals and determining the necessary steps to accomplish them. According to them, while destiny may play a role, careful planning can help avoid potential pitfalls and better prepare one to face new challenges. This approach, these leaders believe, allows for quicker learning from experiences and a greater ability to adapt to change.
Finding Balance through Passion and Purpose
The trio maintains a balanced work-life by immersing themselves in their passions, where the line between day and night fades. For them, work is not just a job but a pursuit of their dreams, driven by a passion for constant innovation. Their purpose is clear—developing solutions that contribute to the betterment of society and the lives of people. This purpose fuels their passion, as seen in GM Modular’s partnerships with NGOs like CRY, working towards the development of villages and uplifting communities. It is this deep commitment to societal progress that drives them to continuously innovate, ensuring that their work makes a lasting impact.
