Payment links as a payment method help businesses accept payment quickly and securely. Today, their popularity is increasing day by day more and more. Let’s explore why this is the case, how much it is in demand and the main pros to create payment links.
What is a payment link?
A payment link generators is a standalone payment method that can be used to accept payment without the need for a website. It is a record of the order placed by the client and the bill to be paid for the goods ordered. The payment link can be shared in messenger or email, social networks, or as an SMS to the customer. On clicking on it, the buyer is redirected to the card details where he enters it and then approves the payment. Using a payment link payment is processed with several clicks, and this increases the chances of sales for the business.
Who is suitable for this method of payment?
If a business makes sales through social networks, messengers or chatbots, sending a payment link is the only way to accept payment. Also, accepting payments by link will be the most convenient solution for freelancers, for example: designers, IT-specialists, psychologists, tutors, etc. Payment link will help to simplify the process of payment and customer retention if company managers consult customers by phone before purchasing goods. In this case, an employee during a conversation with a customer will be able to form an order and send a link for its payment immediately after its completion to any convenient for the customer messenger or by SMS.
What does it look like from the buyer’s side?
If the user has chosen a product and has formed an order, he gets a payment link through social network, messenger, e-mail or SMS. Then payment is made within several clicks. The buyer clicks the link and is taken to the page with the payment form on which, in addition to paying for the order, he can also see the contents of the order. The only thing he/she needs to do is to type the card details and hit the button which is labelled ‘Pay’. Then, there is a message of a successful transaction with the names of the buyer and the seller at the bottom.
Pluses of using Payment Link Generators
Let’s consider the main advantages:
- Connection without integration. When connecting payment with a payment link, the merchant will not have to spend additional time developing, customising and implementing a payment form on the site.
- Security. Payment link is absolutely as good as other payment methods in terms of security. When filling out the payment form, the customer can not worry about the confidentiality of his personal data. The seller will not be able to see the buyer’s details, encryption systems and 3D-secure technologies are used to protect this information.
- Seller’s savings. The use of payment links will cost the seller less due to the absence of additional costs for the work of developers and designers who will help with the integration of the payment form on the site.
- Customer trust. You need to spend a little more time to connect payment links than to lose potential customers and profits because of users’ distrust of card-to-card payments.
- User convenience. Besides the obvious security and transparency of the payment process, payment link generators convenience to your customer during payment. A payment form allows the customer to save their details so they don’t have to re-enter them in case of a repeat purchase.
These are just some of the pros of all the pros available!
