When a company grows without the right financial guidance, things can quickly fall apart—budgets slip, costs rise, decisions get delayed, and opportunities are missed. Teams feel the pressure, operations slow down, and the future becomes uncertain.
Sabry Mohamed, Group CFO of Emdadat Alatta Group, ensures the company stays on track by combining financial expertise with a clear strategic vision. With over 21 years of experience, he manages financial operations, drives digital transformation, boosts profitability, and implements efficiency models like Kaizen’s Principle to maintain quality and sustainability. But his role goes beyond numbers—he empowers teams, encourages innovation, and fosters a culture of accountability and continuous learning.
His leadership helps the company grow confidently, adopt advanced technologies, and strengthen its position in workforce solutions and facilities management, while initiatives like financial literacy programs extend his impact to the wider community. What’s truly fascinating is how his strategies are shaping the company’s future—and the story behind it is even more compelling.
Under Sabry’s guidance, Emdadat Alatta Group has achieved consistent revenue growth year on year, demonstrating the tangible impact of strategic financial management and operational excellence.
From Head of Accounts to Strategic Leader
Sabry Mohamed started his career in Egypt, working for about ten years in hotel management and tourism, where he grew through different roles to become Head of Accounts. He then moved to Saudi Arabia to join one of the Al-Rajhi Group companies in Riyadh, taking on bigger responsibilities as Deputy General Manager and Director of Strategic Planning and Business Development for seven years. A key moment in his career was serving as Financial Director during a major restructuring, which helped him strengthen his strategic thinking and handle financial challenges effectively.
In 2021, he became CFO of Emdadat Alatta Group, where he oversees projects and ensures financial management supports the company’s growth and long-term goals. Beyond finance, he has led initiatives like financial literacy programs for underprivileged communities that show his commitment to social impact.
Throughout his career, Sabry has combined strategic planning with practical problem-solving, helping organizations tackle challenges and achieve lasting success.
Faster Decisions, Smarter Processes
One of the most notable achievements under Sabry’s leadership has been the seamless transformation of Emdadat Alatta Group from a traditional financial management model to a fully digital, analytics-driven framework. This shift significantly improved decision-making, reduced reporting time, and enhanced overall operational efficiency. Beyond technical expertise, leading this transformation required careful change management to ensure the team adopted the new processes and systems smoothly.
Another major accomplishment was the launch of a financial literacy outreach program aimed at underprivileged communities. This initiative fulfilled the company’s corporate social responsibility goals, promoted financial empowerment, and fostered an inclusive culture. These achievements reflect Emdadat Alatta’s core values of innovation, social impact, and sustainable growth, and represent the collective effort of a dedicated and motivated team. For Sabry Mohamed, the real measure of success lies not just in improved numbers but in the tangible positive impact on the lives of employees, clients, and the wider community.
Japanese Kaizen Principle
Emdadat Alatta Group follows the Japanese Kaizen principle, focusing on continuous improvement and development across all departments. Every decision is made with the customer as the top priority, while modern technology is leveraged to enhance operations, and sustainability is kept at the core of its approach.
Continuous Learning, Skill Development, And Training
Sabry Mohamed ensures his team stays innovative and ahead of industry trends by consistently encouraging continuous learning, skill development, and training. By fostering a culture of growth and curiosity, he creates an environment where team members feel empowered to generate new ideas, experiment with solutions, and improve the organization’s work systems. This commitment to ongoing development drives innovation and positions the company to anticipate and lead industry changes.
Embrace Lifelong Learning
Sabry advises aspiring finance professionals to prioritize lifelong learning while developing technical skills and strong ethical judgment. He emphasizes that the financial landscape is constantly evolving due to globalization, changing regulations, and technological advances, so staying curious and adaptable is essential. While mastering the fundamentals is important, he highlights the need to also strengthen leadership, communication, and analytical abilities.
A successful career in finance goes beyond numbers—it requires interpreting data to guide strategy and make decisions that consider stakeholder interests and ethical standards. Professionals should ask, “Can we do this?” and “Should we do this?” Integrity, mentorship, humility, and a strong reputation are invaluable, and measured risks and learning from failures are key to growth. Finally, understanding the “why” behind every action provides clarity and resilience, enabling finance professionals to contribute meaningfully and build a fulfilling, lasting career.
Featured in Leading Finance Publications
Sabry Mohamed has been featured in several prominent publications, highlighting his leadership in financial transformation and strategic growth.
Here are some of the key features:
- Insights Success Magazine: An article titled “Sabry Mohamed: A Visionary CFO Powering Financial Growth and Talent Transformation” discusses his role in driving financial excellence and talent development at Emdadat Alatta Group.
- The CIO Today: Recognized as “Most Admirable Leader of 2025,” this feature emphasizes his leadership and impact in the finance sector.
- White Page International: Celebrated as one of the “Global 200 Power Leaders in Finance 2024,” acknowledging his significant contributions to the industry.
- FLUXX Conference – Qatar 2025 as an esteemed honoree; Award: Finance Expert of the Year – Finance, Saudi Arabia (Ceremony scheduled on 3rd & 4th October 2025 at Ritz Carlton, Doha, Qatar)
Teamwork and Trust at the Heart of Operations
Emdadat Alatta Group’s core values and culture—centered on teamwork, credibility, humanity, cooperation, love, optimism, and fostering innovation and creativity—enhance decision-making and build stronger trust with clients. Guided by these principles, Emdadat Alatta Group continuously improves and develops all departments to boost operational efficiency. Employees receive ongoing training to sharpen their skills, while advanced technology and sustainable solutions are woven into daily operations. Together, these initiatives create a solid foundation that allows the organization to stay ahead, adapt to industry changes, and maintain its leadership position.
Long-Term Vision
Emdadat Alatta Group’s long-term vision is to become the leading provider of facility management and operational services in the Kingdom of Saudi Arabia, delivering innovative and scientific solutions across all sectors of the community.
Sabry Mohamed’s 5 Impactful Business Mantras
- Strategic Financial Leadership: Align finances with long-term goals to drive sustainable growth.
- Empower Teams: Foster accountability, innovation, and continuous learning.
- Continuous Improvement: Use Kaizen and efficiency models to enhance performance.
- Social Impact Matters: Support communities through financial literacy and inclusive programs.
- Lifelong Learning & Ethics: Prioritize skills, integrity, and adaptable decision-making.
