Custom or Traditional Boxes? Which One is Best for Your Serum Products?  

Show what your skincare company is all about, by adopting custom serum product boxes, designed to perfection.  

Creating packaging that offers safety, outlook allure, long-term usability, and high-level marketing is like walking on a thin line for box makers. However, the task only becomes easy when the material used shows flexibility to maximum tailoring options. As the Serum Products is one such product that requires versatile packaging, brands opt for personalized serum boxes as they can be modified with a wide range of tailoring options and made secure, attractive, operative, and fit for marketing.  

Serums are high-value products so brands have to keep improving their sales strategies and come up with new ideas to promote them. You can observe their high market status by following the global cosmetics market size of serum products which was valued at $3.8 Billion in 2023 and is projected to rise to $7.3 Billion by 2032 at a CAGR of 5.96%.  

Yielding Amazing Perks of Serum Products

Laymen who want to know the reason behind the high market status of serum products can go through the benefits stated below but first, what is serum?  

 Serum products are  liquid that is light in weight, has a gooey texture, and is used as a skincare product to target several skin issues. The most prominent skin issues include dryness, dullness, clogged pores, and acne. Serums are made from diverse ingredients which depends on the types being made. However, the most basic ingredients include Hyaluronic acid, Salicylic acid, Glycolic acid, Retinol, Peptides, Vitamin C, and green tea. And now, the uses and benefits:   

1 . Protects skin from free radicals & aging

Serums contain ingredients like resveratrol, vitamin E, vitamin C, ferulic acid, astaxanthin, and green tea that help avert oxidative damage from pollution and ultraviolet (UV) rays, which can cause wrinkles and premature skin aging.  

2. Absorbs quickly into the skin

The formula or blend of ingredients for making serums is lighter than moisturizers. The less viscosity of serums allows them to be absorbed more easily into your skin and that’s why people prefer serums for skin care. 

3. Soothes sensitive skin

As per the views of Dr. Melanie Palm, board certified dermatologist at ‘Art of Skin’, serums, due to their light ingredients, are often better for individuals with oily or acne-prone skin types.  

4. Visible results

Serums have a higher concentration of active ingredients that may provide more evident results as compared to other types of skin items. 

5. Reduce fine lines and wrinkles

I1ngredients like retinol are included in several face serums that help reduce fine lines and wrinkles. 

6. Feels light on the skin

Face serums absorb quickly into the skin and thus, don’t feel greasy or heavy. 

Types of face serums 

You must know the diverse types of face serums to identify which serum products to buy solve a specific skin issue. There are specific serums with specific ingredients to resolve each skin issue that generally fall into these categories: 

1. Hydrating serums 
2. Anti-aging serums 
3. Skin-brightening serums 
4. Free-radical fighting serums 
5. Texture improvement serums 
6. Acne-prone & sensitive skin serums 

Why Custom Packaging? A Comparison of Tailored & Traditional Boxes 

Custom boxes are the preferred choice for every brand in current times. Just in 2023, its global market size was valued at $43.88 billion which is projected to grow from $45.92 billion in 2024 to $71.10 billion by 2032.  

The stats are much higher for custom boxes than the traditional ones. So, what’s the reason behind the instant success of custom boxes? The answer to this question can only be found by comparing what custom and traditional or stock boxes bring to the table. Let’s find out:    

Stock or Traditional Boxes 

1. No Alteration: A stock box is pre-made with minimum to no room for alteration of color, design, shape, size, material, printing, or finishing. It is easy to source but feels and looks generic as it can’t be modified. 
2. Cheap to make: It can be made cheaply in bulk quantity and is limited to standard box styles, colors, and sizes that do not convey a brand’s unique message or reflect its unique identity.  
3. Usage: Most bulk retailers use this kind of packaging and brands that don’t care about making an impression on their clients. 
4. Shipping: This box type is also preferred for shipping purposes as they ensure ample safety on the way, and during unloading. 
5. Pros: To sum it up, stock boxes are easy to source, quick to make, and available in large quantities. They are economical to make and best for those who want to save a lot on their pockets.  

Custom Boxes 

1. Made as per demands: From the start, a custom box is made as per the demands conveyed by the customers and can be modified with colors, graphics, materials, and other packaging specifications. 
2. Alteration Flexibility: You can turn a simple custom box into a stunning gift box, PR Box, theme box, or any other kind of packaging. Just state your demands and packaging companies will fulfill your requirements and you will get exactly what you asked for.  
3. Rates: The price for making a custom box depends on the material and the extent of alteration. But on average, the rates of making custom boxes remain higher than stock boxes as they provide multiple benefits as well.      
4. Benefits: You can promote your brand and product line, tell your brand story, convey its vision, secure your products, give them enticing displays, use them for diverse packaging purposes, save Mother Earth, and provide long-term usage to customers.   

So, what it’s going to be? Custom or stock boxes? Our opinion is, it depends. There is a specific time and purpose to use stock or custom boxes.  

You can choose stock boxes if: 

1. You are a startup and have a tight budget. This is logical since you need to survey the market and until you’re clear about your vision for creating custom boxes, you need packaging that is economical to make.  
2. You are preparing for a trade show and need to distribute samples to the guests. 

You can go for custom boxes if: 

1. You want to make your brand visible by telling a unique story and sharing your vision.  
2. You are presenting an exclusive product line and want to elevate its packaging to make buyers feel special.   
3. You are selling premium products that need to be encased inside boxes that look and feel deluxe.  
4. You are a startup and want to raise your brand’s perceived value from the start. This is only possible if you have enough money to spend. 
5. You want to give your consumers a memorable unboxing experience and they share that experience on social media platforms and give their reviews. 

When you’re in a muddle for your serum products packaging, trust custom serum boxes as they’re the sole solution to all your packaging problems. And when you’re confused about which company to trust, choose and buy serum  boxes from CPP Boxes as your go-to packaging partner. Our slogan? reliability and professionalism.