“Empower your wellbeing, transform your world.” – Dr. Mel Baker
The global surge in stress, trauma, and mental health issues demands greater access to wellbeing resources. Companies in the mental health and wellbeing industry are seeing rapid growth due to heightened awareness and the increasing demand for holistic solutions. The industry is expanding globally, with a focus on innovative, evidence-based tools to support mental health recovery.
Effective leadership is crucial in this industry as it drives innovation and compassionate care. Dr. Mel Baker, Founder of Unchain Your Wellbeing, is a prime example of such leadership. With her background in mental health research and personal trauma experience, she started the company to meet the need for accessible well-being resources. Committed to creating impactful tools and services, Dr. Baker empowers individuals and organizations to improve their welfare while creating a supportive environment focused on employee and client fitness.
Rising from Struggles
From a young age, Dr. Baker infused her life with innovation and creativity. Growing up in an abusive environment, she found solace in writing and completed her first book on a typewriter at just nine years old. At 16, she experienced homelessness, but by 17, she turned her life around, fueled by a deep sense of purpose. She expressed her desire: “I want my life to have significance and meaning. I want to live as if each day could be my last, offering hope to those in despair and empowering the marginalized. I am determined to live fully, even if it means sacrificing everything.”
By 18, Dr. Baker was living and working in the southern highlands of Papua New Guinea, where her journey as an international speaker began. Over the years, she has inspired and empowered thousands of individuals through events and conferences in 56 countries. Her first managerial role came at the age of 20 in an advertising firm. Despite a lack of formal education early in life, she went on to pursue and complete a rigorous academic path, earning five degrees, including a doctorate, by her 40s.
Throughout her career, Dr. Baker has held leadership roles in youth work, aid and development, lecturing, chaplaincy in police forces around the world, the military, and mental health and wellbeing. These experiences have shaped her approach to helping others and the development of the tools and resources offered by Unchain Your Wellbeing. She is passionate about making a difference in people’s lives through her talks, conversations, wellness assessments, books, and films.
Transformative Academic Insights
The inspiration behind Unchain Your Wellbeing arose from the continuity of Dr. Baker’s doctoral thesis and research in mental health and wellness, combined with her personal experiences of trauma during military service. She identified a significant gap in accessible wellness resources. One of her greatest challenges was managing her recovery and choosing the right time to launch these resources. Over four years, Dr. Baker rigorously tested them on herself and a diverse group of volunteers. While it was relatively easy to find volunteers with trauma through her work, locating those without trauma presented a greater challenge. Ultimately, a sample of over 200 individuals laid the groundwork for Unchain Your Wellbeing’s model.
A Unified Team Approach
Dr. Baker’s leadership philosophy is grounded in servant leadership. As an empath, she emphasizes the importance of ensuring that everyone is using their skills in areas they are passionate about. Her focus is on supporting individuals in their personal growth, not just for the benefit of the business, but for their development. This approach, in turn, positively impacts the business. She believes in leading by example, where no task is beneath anyone, including herself. As a navy officer, she would work alongside sailors, engaging in conversations about how to enhance both their personal and professional lives. This collaborative approach fosters a team environment where everyone feels valued and motivated.
Purpose Over Profit
Believing that innovation and risk-taking are vital, Dr. Baker prioritizes these elements above profitability. Driven by passion and creativity, she is dedicated to developing products that meet critical needs. Her unique perspective, shaped by childhood experiences, enables her to identify and address underlying issues within businesses. While many overlook these problems until it’s too late, she aims to provide guidance and tools to help prevent such outcomes. Although she is still working on balancing risks with stability, her primary focus is on saving lives and inspiring transformation rather than generating profits. Having experienced scarcity in resources and opportunities firsthand, Dr. Baker values creating meaningful change over simply making money.
Dr. Baker is committed to advancing the company by identifying needs or responding to requests from others. Her emphasis is solely on quality and upholding the highest standards of professionalism and integrity in every product and service offered. Driven by innovation rather than profit, she undertakes only those projects that will create a meaningful impact.
“Patience, along with a commitment to high standards of quality and integrity, is essential in the decision-making process. This ensures that any risks taken are well-calculated and aligned with core values.”
Investment in Mentorship for Long-Term Gains
Dr. Baker believes that listening is crucial. Taking the time to understand people’s needs and passions, and aligning those priorities with the organization’s goals, is vital. Although spending time mentoring individuals from the start may take some effort, it pays off for the person and the organization. When employees receive this support, they are likely to stay longer, enjoy their jobs more, take fewer sick days, and feel appreciated. Dr. Baker believes that mentorship is a key part of leadership because it builds resilience and encourages passion, resulting in strong partnerships.
Partnerships for Positive Change
Dr. Baker leads Unchain Your Wellbeing, an organization committed to collaborating with individuals, non-profits, and various organizations to enhance people’s understanding of their overall state of wellness. Their mission is encapsulated in the catchphrase, “Empower your wellbeing, transform your world.” The model is grounded in evidence-based and practice-based research.
Unchain Your Wellbeing offers a comprehensive assessment that captures the entirety of an individual’s self, enabling a deeper understanding of their connections with themselves, others, and the surrounding world. By exploring these interactions, the organization aims to restore purpose, wholeness, balance, joy, learning, and achievements, ultimately fostering personal empowerment and resilience during times of stress, illness, and crisis. This wellness assessment tool is designed to help individuals pinpoint areas for improvement, enhancing their overall well-being.
Commitment to Accessibility
Dr. Baker leads Unchain Your Wellbeing, an initiative focused on helping individuals navigate trauma. The program offers free tools and resources on its website, with no catches or sign-ups required. This commitment to accessibility was a fundamental motivation for establishing the organization. In addition to free resources, individuals can opt for a paid wellness assessment, which offers a comprehensive overview of their holistic health and guidance on enhancing their overall quality of life.
For organizations, Unchain Your Wellbeing specializes in collaborating with non-profits to create specific assessments that enable clients to measure improvements before and after programs, such as equine therapy. One notable tool developed is a risk assessment for veterans and first responders seeking assistance dogs for Post-Traumatic Stress Disorder (PTSD), which ensures the safety of the individual and the animal. This risk assessment tool saves organizations time and money while giving clients valuable feedback to support their recovery.
Having personally faced these challenges, Dr. Baker understands the necessary support required for organizations. Unchain Your Wellbeing offers tailored assessments in risk, wellness, and pre/post-program evaluations to address the unique needs of any business or organization.
Bridging Distances
Though not primarily centered on technology, Unchain Your Wellbeing effectively harnesses it to offer accessible resources for individuals. The organization’s website features free resources and paid assessments that can be conveniently accessed from anywhere, ensuring that support is available to those in need, regardless of their location. Additionally, Dr. Baker hosts two mental health podcasts, LivingWell Talks, and Living Expressions, which serve as platforms for exploring mental health topics, sharing personal stories, and providing insights that inspire listeners on their wellness journeys. Looking ahead, she plans to organize global events aimed at empowering individuals on their trauma journey through film, art, photography, talks, and personal stories.
Innovative and Holistic Approach
Dr. Baker’s journey with Unchain Your Wellbeing took a significant turn in 2016, just one year after the organization was founded. At that time, a manager from a veteran organization extended an opportunity for her to conduct workshops for veterans who had faced homelessness after medical discharge from the armed forces. Drawing from personal experiences with similar challenges, she provided assessments and facilitated regular workshops aimed at helping these individuals rebuild their lives. Through collaboration with other organizations offering wellness programs, including yoga and equine therapy, she conducted pre and post-assessments to identify the most effective recovery paths for participants. This innovative and holistic approach, which was unique at the time, laid the groundwork for Unchain Your Wellbeing.
The Role of Quality in Building Trust
In 2016, Dr. Baker embarked on developing a groundbreaking risk assessment tool, which underwent rigorous testing with a partner organization. However, it wasn’t until 2020 that the product was effectively implemented to assist dog organizations in Australia. This achievement led to an invitation for her to speak at the Assistance Dog International conference in September 2023 in Croatia. This event effectively launched the product on an international scale, attracting interest from numerous organizations worldwide, as it is the first of its kind.
Key factors contributing to this success include patience and timing. Dr. Baker highlights the importance of waiting for the right people and the right moment. Recognizing that she is often ahead of her time, she has learned that patience is crucial in identifying the appropriate market. By avoiding aggressive marketing tactics, Dr. Baker trusts that “when a service is genuinely needed and upholds high quality and integrity, the right partners will naturally emerge.”
Advice for Aspiring Leaders
Aspiring leaders should prioritize purpose over profit, embracing servant leadership to foster team growth and well-being. Actively listening to team needs, testing ideas rigorously, and leveraging technology while building trust are essential for continuous improvement and impactful collaboration in today’s dynamic landscape.

- Prioritize Purpose: Focus on meaningful impact over profit for lasting success.
- Embrace Servant Leadership: Foster team growth and well-being to benefit the organization.
- Listen Actively: Understand team needs to align individual goals with organizational objectives.
- Test Ideas: Rigorously validate new tools with diverse feedback before launch.
- Cultivate Patience: Wait for the right timing and audience when launching initiatives.
- Leverage Technology: Use tech to enhance accessibility and user experience, but don’t make it the sole focus.
- Build Trust: Maintain high standards of quality and integrity in all offerings.
- Continuous Improvement: Adapt offerings based on feedback and market changes.
- Empower Through Resources: Provide accessible tools to support wellness and build community trust.
- Collaborate: Engage with other organizations for innovative solutions and increased impact.