As a new entrepreneur, you are probably wondering what skills you should be developing. You may feel overwhelmed with the various tasks that need to be done to stay top of your game. The good news is that some specific actions can help get you ahead and lead the pack!
Here are six tips from Dan Doyle Pleasantville for new entrepreneur:
1) Build Relationships
It’s important to build relationships with people who will become your mentors, business partners, clients, and customers. Be sure to always take time out of your day for networking.
Don’t forget about your mentors! Make sure to take the time out of each month or week with a quick call, email, or text message thanking them for the help and advice they have offered. This way, when it comes down to needing more information on something about your business, you have a direct person.
Your business partners will become some of your closest friends in this journey which is why it’s so important to have open communication with them. They will be the ones who work alongside you daily, so it’s best to know each other as well as possible for your relationship and business venture to succeed!
Your customers also want you to succeed just as much they do, but not everyone will directly tell you. They are usually more than happy to share their thoughts and feedback on the products or services you provide once it is done. Make sure to take advantage of this by sending out surveys asking for honest opinions about your company. You can also ask questions in person, over email, or on social media platforms when they mention something that interests them!
2) Establish Credibility
Having a well-developed brand from day one is essential when starting up an enterprise. A great way to establish credibility is by building a website that contains your business information, pictures of the products or services you provide, and customer testimonials.
Once you have a website that is done well, be sure to share it everywhere! Post links on LinkedIn, Twitter, and Facebook and shares beautiful images from your site on Pinterest as this maximizes exposure. Also, make sure to post these across all of your social media accounts to build a solid following.
Once you have built up an audience, add them all on LinkedIn and always be sure to update with interesting facts about the industry or company news!
3) Your Content is Key
Content is a huge part of any business. It’s what people come to your site for, which means you need high-quality stuff that will bring them back! Whether blog posts about industry news and updates or information on the services you provide, always try to add value with each post so customers know they can get something good out of your website.
As a new business, you may not have experienced content yet – but that’s okay! Just be consistent with posting and always include images or videos because people like visuals when they are scrolling through their feeds on social media.
4) Take Advantage of Sales Funnels
One of the most effective marketing tips is using a sales funnel system. This will allow you to send customers from various platforms under one roof – which can help your bottom line! Creating an email list on MailChimp, AWeber, or Constant Contact is great as it saves time and money when sending out newsletters and other forms of marketing material.
You can also utilize social media platforms such as Facebook and Instagram to your advantage by boosting posts that you believe will be popular or seen more frequently than others! Your ad dollars go a lot further this way, plus it’s another great exposure opportunity for those who may not have ever heard about the work you do.
5) Utilize free Social Media Platforms
Many small business owners feel as if they cannot effectively market their company on sites like Facebook or Instagram because of the high price per click that comes with these individuals. However, there are many other great options for this type of exposure! Twitter is a huge one to consider due to its larger user base and ability to bring in traffic.
Also, don’t forget about LinkedIn, as it is a great platform for new entrepreneur and business owners alike to connect! If you have the money, Pinterest allows users to follow your boards if they find them interesting, which can give you quite a bit of exposure through those who stumble across content from your site.
Finally, don’t forget about Google+ as it is very beneficial for SEO!
Your content is key to building your brand. Make sure you always provide helpful information that people want to read and share with their friends, family, or co-workers!
6) Be Aware of your Competition
As a new entrepreneur, you will always want to stay one step ahead. This means that it is important to know who else is in the game! Knowing what other companies are doing and how they’re marketing themselves can give you ideas to improve your strategies. Also, knowing which social media platforms work best for them allows you to understand better what is popular and where you should be spending your time.
In addition, small business owners need to know their competition as well! Understanding the quality of work they provide can help you determine whether or not there’s a market for yours – at least in that particular region. If customers aren’t flocking to them, you may want to rethink your approach and possibly even offer a different service or product.
As a new entrepreneur, it can be easy to get overwhelmed with all the tasks you have on your plate. But don’t worry! We hope by providing some tips, you will stay organized and productive as an up-and-coming business owner.