The gambling industry and online casinos have risen a lot in popularity, and now, they are among the most proliferated business ventures. This makes starting a business centered on online gambling and casinos an excellent idea. But to be able to succeed and be the best, you need to learn how to differentiate yourself from the rest. Other than this, it would be a good idea to discover successful recipes from ambitious individuals and entrepreneurs. In this way, you can better find out what has worked for them and see if this also applies to your particular case.
This is why, for this blog post, we have prepared an interview with Ed Roberts, the editor-in-chief at GamblingInformation.com. This website is known for offering reliable, in-depth reviews and expert advice to make the gambling space more transparent and help people choose the best online casino in Canada. Ready to learn more about Ed Roberts and his contribution to making the gambling industry safer and more accessible? Keep reading.
Q1: Can you describe yourself and explain your motivation to create content?
Hi, my name is Ed Roberts, and I am a British content creator with a passion for the gambling industry and making this sector safer, more accessible, and transparent. My love for writing started while I was studying, which made me want to continue even today. During that time, I also created my first personal blog to be able to share my life experiences and thoughts. In this way, my posts could really support people to make better decisions.
As online gambling can feel like a maze, where you have a lot of options from which to choose, and each of them pretends to be the best, I thought that my expertise could be an ally for them to avoid scams, while continuing to be part of the experience offered by online casinos.
Four principles motivate me to create content: promoting transparency, empowering players, sharing expertise, and building trust and connection. Thanks to these principles, I can help individuals discover the best online casinos in Canada and ensure they take advantage of every casino bonus.
Q2: What was your previous experience, and how did you become an expert in the Canadian market?
My previous experience was in customer support, a job that helped me understand customer needs and learn how to communicate effectively. Then, I was promoted to CRM Analyst, where I expanded my notions about customer preferences and behavior even more. Additionally, during this job, I also learned interesting information about the casino sector and casino bonuses like free spins, no-deposit bonuses, and loyalty rewards. I also discovered how these bonuses can attract new players, retain current customers, and have a say in their satisfaction.
Then, I needed a change, which is why I moved to Malta for the position of Lead CRM Analyst. When the company I started working for closed down, I had the push I needed in my career. After this event, I moved to Canada and started my own website, GamblingInformation.com
Q3: Can you tell us more about GamblingInformation.com?
The purpose of creating this website was to bring more reliability and transparency to gambling and help people in search of an online casino, which can be an overwhelming experience for most. The Canadian fully focused team from the website prioritizes deep research and has various essential steps to analyze a casino.
There are three fundamental principles we consider when we are reviewing online casinos: reliability, transparency, and user-centric focus. With the information people find on the website, they will be able to avoid mistakes, make better choices, and reduce the chances of unnecessary risks. You can discover more information about my mission on Ed Roberts profile.
Q4: Does your passion for online casinos and gambling help you with online casino reviews?
Of course, I have been an active online casino player for recognized casinos like LeoVegas, PlayOJO, and Stake Casino. Because of this, I have gathered enough experience to conduct deep research on the main features of online casinos, their bonuses, game selection, and customer support. This experience, together with my professional background, has helped me a lot in becoming an expert in online casino reviews.
Q5: What are the steps you follow to analyze online casinos?
When my team and I are reviewing an online casino, we follow a comprehensive set of criteria so that we can offer unbiased and reliable insight to players. For example, we look for the licensing and security of online casinos, especially because if casinos don’t have this, they risk losing customers’ funds.
This is why we are checking the licensing authorities, SSL encryption, Fair Play Certifications, and Player Protection Policies. Then, we take a look at the game variety and software quality, which are factors that impact the player experience. A lot of individuals worldwide are looking for bonuses and promotions, and we are also offering them guides on finding the best bonuses for them. Other than this, we also analyze payment methods, mobile experience, customer support, responsible gambling measures, localization, usability, and design.
Q6: Any concluding thoughts you would want to share with our readers?
My core values are transparency and fairness, and because I have both experience as a player and an industry insider, I think I can really help people better navigate the online gambling world. I also have a personal blog, where I share my insights about the latest trends in the gambling landscape, and I offer my experience playing games.
This is why I invite anyone looking for help in their casino adventure or those who want to find out more about gambling insights to explore Ed Roberts’s profile and Ed Roberts’ blog. You can find me there, where I will continue to share other experiences and insights to make the gambling world more transparent, safe, and accessible.
