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Peter Crouch and His Life in Business After Football

Peter Crouch and His Life in Business After Football | The Enterprise World

Stoke City is the second oldest professional football club in the world, founded in 1863. Over a golden period in the 2010s, they were a club who pleased and displeased with equal measure. On one hand, there were the football purists who wanted the beautiful game played in the right way. While others loved the team’s heavy handed tactics. Peter Crouch was one of the mainstays of this team and epitomised their style. He had his longest period at any club with Stoke and left in 2018. Since retiring a year later, he has developed his personal brand and is rarely off our screens.

So let’s look at what peter crouch is up to post-retirement:

1. Gambling Adverts

Peter Crouch and His Life in Business After Football | The Enterprise World

Crouch has been famous for years for his irreverent humour and ability to poke fun at almost anything. On the back of this he was appointed as a Paddy Power brand ambassador. The UK and Irish betting company have a large portfolio of products including online slots, table games and roulette as well as sports markets like racing, basketball and of course football. Crouch has featured heavily in adverts for football betting as well as on promotional campaigns for race meets including Cheltenham and the Grand National. Other celebrities have featured with him including his wife, Abbey Clancy.

2. Podcast

One of Crouch’s most famous endeavours to date has been ‘That Peter Crouch Podcast’. Co-hosting with Tom Fordyce and Chris Stark, Crouch quickly settled into a role of the ex-footballer willing to tell some stories from his days in the dressing room. Garnering a huge following of football fans, the show went on to become a success with live shows hosted in the O2 arena in London. 

3. Television

With his bubbly personality, quick wit and astute observations on the game that he loves, Crouch has made himself at home in the television studio. Most of his work is done on the UK station, BT. Of all of his fellow ex-pros, Crouch isn’t afraid to go off the beaten track with his opinion or else lighten the mood with a funny comment. He also works in punditry with Amazon Prime. These gigs reportedly give the ex-footballer £40,000 per week.

Crouch also had a spell as a presenter. During the summer of 2020, he co-presented a sports themed show on BBC called ‘Save Our Summer’. It consisted of in-studio guests, as well as a variety of other clips. The show was intended to air after Euro 2020 matches but after its cancellation, the show replaced it. Since then, Crouch has become a judge on ‘The Masked Singer’.

Crouch’s net worth is said to be around £25 million, most of which he earned as a footballer. However, working in the media and on adverts has propped up his earnings. As well as these ventures, he is said to have a property portfolio that brings in around £8,000 a month. Not only was Crouch a successful footballer on the pitch but he is one of the few making a success of life in business away from the sport.

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