The home grown food delivery brand, Swiggy, which is catering to the food cravings of thousands of people is now coming up with their Swiggy Daily App. The application will give access to the people to a variety of simple home style meals prepared by home chefs, the tiffin service providers and other organised vendors.
The service has been launched in Gurugram and Mumbai, and is soon going to launch in many other cities. The application allows the users to schedule their meals for daily, weekly or monthly basis, and also manages the subscriptions.
“There is a growing demand for quality and affordable everyday meals. With a mix of organised vendors and home chefs, Swiggy Daily will cater to this latent demand for home style meals that are an affordable, long-term solution for our daily food needs,” said Sriharsha Majety, CEO, Swiggy. This platform will also include services from various organised vendors such as Homely, Lunchly, Fig, iDabba and other tiffin service providers.
“The daily meal subscription market in India is highly unorganised with multiple tiffin services and home chefs operating independently with the help of local chat groups and word of mouth,” said Alok Jain, Entrepreneur in Residence at Swiggy.
“Daily is the first home style hyper local food subscription service in the country that will offer a world-class platform to these food service providers and help solve the key issues of discovery, flexibility and taste fatigue,” Jain added.
The Swiggy Daily app will give 20% off to the users as a promotional offer.